Priya Nair

Content and organic growth for B2B SaaS

Kochi, Kerala

$1.2MInbound revenue

+1967%Organic traffic

8+Years experience

3Companies

About

I write and edit for developer-facing companies, which mostly means working closely with engineers who would rather be doing something else. Eight years across three companies, all B2B SaaS, all selling to people who are instinctively suspicious of marketing. I spend more of my time on documentation and comparison pages than on anything that photographs well.

Case studies

Developer tools2023

Building an organic pipeline from zero at a developer tools company

186,000

Organic traffic

2,100

Signups

Built organic search into the largest source of pipeline at a developer tools company, largely by treating documentation as an acquisition surface rather than a support cost.

Content strategySEOTechnical writingRead more

Mfolio